GMA Networks still leading on TV Ratings on 2013

Thursday, 4 April 2013 0 comments

Broadcast giant, GMA Networks still leads on Philippine TV Ratings on 2013 accorrind to the latest data from Nielsen TV Audience Measurement.

In Mega Manila, Nielsen TV Audience Measurement gathers data based on a sample size of 1,190 homes as compared to Kantar Media's 770 homes. Meanwhile, Nielsen has a nationwide urban sample size of 2,000 homes, which is statistically higher than Kantar's sample size of 1,370.

Kapuso Network is ahead in all dayparts in Urban Luzon and Mega Manila.

Broadcast industry leader GMA Network, Inc. (GMA) maintained its dominance in the key areas of Urban Luzon and Mega Manila for the month of March citing data from the more widely recognized ratings service provider Nielsen TV Audience Measurement.


For the period March 1 to 31 (March 17 to 31 based on overnight data), GMA registered comfortable leads against rival networks ABS-CBN and TV5 in these two areas particularly important to advertisers.

source:gmanetwork
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